PhotoReflect.com Aperture

PhotoReflect.com Aperture Plug-in Now Available

As announced at the Photo Expo East show in November, ExpressDigital and Apple have teamed up to provide Aperture users access to display their photos online at  www.PhotoReflect.com through the integration of an Aperture Plug-in for PhotoReflect.com.

PhotoReflect.com offers photographers the tools to sell prints and photo-related products online, design custom storefronts to match the look and feel of their business and manage all ordering and payment directly from the site. Through PhotoReflect.com, professional photographers are able to provide their customers with a fully functional and professional Internet store to order finished, high-quality professional photo products.

Designed from the ground up for professional photographers, Apple's Aperture provides everything you need for after the shoot, delivering the first all-in-one post-production tool for photographers. Visit http://www.apple.com/aperture/ to get the latest version of Aperture (1.5), or download a 30-day trial verison of Aperture now.

To use the Plug-in you will need to sign-up for a PhotoReflect account if you do not already have one.  It's easy to signup and it's Free.  To learn more about PhotoReflect visit ExpressDigital.com and click the PhotoReflect.com link.


The plug-in is designed to be ready to install upon download completion. 

Sign-up for PhotoReflect.com the leading e-commerce storefront for photographers.  Get started today.

PRESS RELEASE

New Plug-In for Apple Aperture 1.5 Provides Direct Link to ExpressDigital's PhotoReflect.com

Englewood, CO--November 2, 2006--ExpressDigital® today announced support for an Apple® Aperture™ 1.5 plug-in that allows users to upload photos directly to PhotoReflect.com®, the Internet's largest virtual storefront for professional photographers.

PhotoReflect.com offers photographers the tools to sell prints and photo-related products online, generate proactive e-mail marketing campaigns to their customers, design custom storefronts to match the look and feel of their business and manage all ordering and payment directly from the site. PhotoReflect.com also supports the ability to offer the unique photo options today's customers are demanding, including album pages, memory mates, collages and trading cards. Through PhotoReflect.com, professional photographers are able to provide their customers with a fully functional and professional Internet store to order finished, high-quality professional photo products.

Aperture continues to add functionality which enhances both its value and ease-of-use. This plug-in allows users to upload photos to ExpressDigital's PhotoReflect.com online without leaving Aperture, which improves both the ease of workflow and functionality of the program for professional photographers.

PhotoReflect.com is used by more than 21,000 independent photographers as well as some of the nation's largest photo studio chains. In 2005 alone, more than 100 million photos were published for sale on the site, representing more than 120 percent growth since 2003.

"Both the sheer volume and rapid growth of PhotoReflect.com clearly shows we are helping photographers generate millions of dollars of incremental revenue from online sales," said Graham McFarland, president and CEO of ExpressDigital. "The addition of this professional connection makes it even easier for photographers using Aperture to benefit from the power of PhotoReflect.com," he added.

Aperture 1.5 with the PhotoReflect.com connection is now supported across Apple's full line of Macintosh® computers, from Mac® mini to Mac Pro.